
Shelly Gould Peterson
Founder & CEO of Promoting Me | Founder of EMPOWER ME | Speaker | Business Strategist | Community Leader
For nearly three decades, Shelly helped deliver major construction projects throughout the United States while developing teams, leaders, and businesses along the way.
During her executive career, Shelly was also a serial entrepreneur, owning 8 businesses across multiple industries, including restaurants, a catering company, mini storage facilities, apartment rentals, an electrical company, and an accounting business. She also invented and patented a product, ultimately selling the rights to bring it to a broader market.
Her experience wasn't learned only in a boardroom. It came from building businesses, managing people, navigating risk, solving problems, creating opportunities, and understanding firsthand what it takes to turn an idea into something viable.
The most important thing she built wasn't a building or a business.
It was people.
Today, Shelly brings nearly three decades of executive leadership and entrepreneurial experience to business strategy, branding, leadership development, personal branding, community impact, and EMPOWER ME—helping people and organizations recognize their value, strengthen their identity, and build what's next.
$3.5B+
Projects Delivered
2,500+
People Led & Mentored
14
States
30+
Years of Leadership Experience
115+
Major Projects
13
Businesses Owned

What She's Building Today
In The Media - Press & Featured Stories
From magazines to podcasts, see where Shelly has been featured.





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